- Company Description
Greenwave Diamond Private Limited (GDPL) combines advanced manufacturing capabilities with decades of engineering expertise to produce lab-grown diamonds and diamond jewelry for global markets. The company manages every stage of production—from crystal growth and planning to cutting, polishing, and finished jewelry—within an integrated manufacturing ecosystem. Greenwave collaborates with jewelry brands, manufacturers, wholesalers, and retailers worldwide, offering scalable manufacturing solutions tailored to diverse commercial and technical requirements.

Key Responsibilities

Performance Marketing

• Plan, execute, and optimize paid marketing campaigns across:

o Google Ads

o Meta Ads (Facebook & Instagram)

o YouTube Ads

o LinkedIn Ads (if required)

• Monitor campaign performance and ensure maximum ROI/ROAS.

• Manage budget allocation and daily campaign spending.

Lead Generation & Sales Growth

• Generate quality leads for jewellery collections, exhibitions, and online inquiries.

• Drive website traffic, conversions,



and online sales through paid campaigns.

• Create audience targeting strategies based on demographics, interests, and customer behavior.

Analytics & Reporting

• Track campaign KPIs using:

o Google Analytics

o Meta Business Suite

o Google Tag Manager

o Search Console

• Prepare weekly/monthly performance reports with actionable insights.

• Analyze customer acquisition cost (CAC), conversion rates, and ad performance.

Content & Creative Coordination

• Coordinate with graphic designers and content teams for ad creatives, videos, and campaign materials.

• Suggest engaging campaign ideas for festive collections, launches, offers, and promotions.

SEO & Website Optimization

• Support SEO activities to improve website visibility and organic traffic.

• Coordinate with website developers for landing page optimization and conversion tracking.

Market Research

• Monitor competitor marketing strategies and jewellery indust

📌 Performance Marketing Executive (Surat)
🏢 Greenwave Diamond
📍 Surat