We are looking for a highly skilled and experienced Senior Executive to lead our Retention Marketing efforts in Olyv India, formerly SmartCoin. The ideal candidate will have a strong background in retention marketing and a proven track record of success.
Roles and Responsibility
- Develop and implement effective retention strategies to increase customer loyalty and reduce churn.
- Analyze customer data to identify trends and patterns, informing retention marketing decisions.
- Collaborate with cross-functional teams to create targeted campaigns and promotions.
- Build and maintain relationships with key stakeholders, including customers, partners, and internal teams.
- Monitor and report on key performance indicators, such as customer satisfaction and retention rates.
- Identify opportunities for process improvements and implement changes to optimize retention marketing efforts.
Job Requirements
- Proven experience in retention marketing or a related field, with a minimum of 3 years of experience.
- Solid understanding of customer behavior and preferences, with the ability to apply this knowledge in real-world scenarios.
- Excellent communication and interpersonal skills, enabling strong collaboration with diverse stakeholders.
- Ability to analyze complex data sets and draw actionable insights.
- Experience with CRM software and other marketing automation tools is desirable.
- Strong problem-solving skills, with the ability to think creatively and outside the box.