13 Aug
|
mototech Engineers Pvt.Ltd.
|
Ghaziabad
13 Aug
mototech Engineers Pvt.Ltd.
Ghaziabad
Job Title: Digital Marketing Executive
*(Google & Meta Marketing / Account Management / Content Creation)*
Job Summary:
We are seeking a energetic and creative Digital Marketing Executive to manage our Google and Meta (Facebook & Instagram) marketing campaigns, handle account management, and oversee post creation and digital content strategy. The ideal candidate will have hands-on experience in running paid ad campaigns, analyzing performance metrics, and creating engaging social media content that drives results.
Key Responsibilities:
1. Google & Meta Marketing
- Plan, create, and manage Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram).
- Conduct keyword research, audience targeting, and competitor analysis.
- Optimize ad campaigns for ROI, lead generation, and conversions.
- Monitor campaign performance and prepare weekly/monthly reports.
- Manage ad budgets and ensure efficient spending.
2. Account Management
- Manage multiple brand accounts across Google and Meta platforms.
- Coordinate with clients/teams for campaign objectives and approvals.
- Conduct regular performance reviews and strategy discussions.
- Maintain brand consistency across all digital channels.
3. Content & Post Creation
- Create and schedule engaging social media posts, stories, and reels.
- Develop creative copies, captions, and hashtags aligned with brand tone.
- Collaborate with designers for visual content (images, videos, GIFs).
- Maintain a content calendar and ensure timely posting.
4. Reporting & Optimization
- Track KPIs such as reach, engagement, CPC, CTR, and conversions.
- Analyze campaign insights and implement improvements.
- Stay updated with digital marketing trends and platform algorithm changes.
Required Skills & Qualifications:
- Bachelor’s degree in Marketing, Communications, or related field.
- 1–3 years of experience in Digital Marketing or Social Media Marketing.
- Strong knowledge of Google Ads, Meta Ads Manager, and Analytics Tools.
- P
📌 Sr. Digital Marketing Executive (Ghaziabad)
🏢 mototech Engineers Pvt.Ltd.
📍 Ghaziabad