Responsibilities
- Built and managed the company's Shopify e-commerce website for bridal dresses, accessories, and fashion products.
- Created and maintained product listings, including titles, descriptions, pricing, inventory, and high-quality images.
- Customized Shopify themes and updated website content to enhance user experience and improve conversions.
- Managed online orders, inventory updates, and customer inquiries through the Shopify dashboard.
- Optimized product pages with SEO best practices to improve search engine visibility and organic traffic.
- Designed promotional banners and updated seasonal collections and featured products.
- Created, scheduled, and managed marketing content for Instagram and Facebook to increase brand awareness and customer engagement.
- Edited product images and promotional graphics using design tools for website and social media campaigns.
- Monitored website performance, resolved technical issues, and implemented improvements to enhance functionality.
- Coordinated with the business owner to plan online promotions, product launches, and digital marketing campaigns.