13 Aug
|
Ikigai Infotech LLP - Saleshandy
|
India
13 Aug
Ikigai Infotech LLP - Saleshandy
India
About TrulyInbox
TrulyInbox is an email deliverability platform that helps businesses improve and maintain inbox placement through automated email warm-up and reputation management. We work with agencies, SaaS companies, outbound sales teams, and businesses that rely on email as a growth channel.
Role Overview
We are looking for a Product Marketing Manager who can connect product, customers, and growth. You will be responsible for crafting product messaging, driving feature adoption, educating customers, and supporting growth initiatives through content, campaigns, and community engagement.
Key Responsibilities
Product Positioning & Messaging
Own and refine product positioning, messaging, and value propositions.
Translate technical features into clear customer benefits.
Develop messaging frameworks for different customer segments.
Product Launches & Communication
Plan and execute feature launches and product announcements.
Create release notes, launch assets, email campaigns, and in-app communications.
Collaborate with Product and Customer Success teams to drive adoption of current features.
Customer Education & Content
Create customer-facing content including guides, blogs, case studies, webinars, tutorials, and knowledge base articles.
Improve onboarding and activation through educational content.
Build resources that help customers achieve better deliverability outcomes.
Growth & Community
Manage product-related communication across social media, email, communities, and other marketing channels.
Engage with relevant communities and industry groups to increase brand awareness.
Support inbound growth initiatives through content and customer advocacy.
Market & Customer Research
Conduct customer interviews and gather feedback.
Analyze competitors, market trends, and customer behavior.
Identify opportunities to improve product adoption, retention, and positioning.
Sales Enablement
Create sales collateral, battle cards, one-pagers, presentations, and customer success stori
📌 Product Marketing Associate (India)
🏢 Ikigai Infotech LLP - Saleshandy
📍 India