13 Aug
|
Weaver India
|
Velachery
13 Aug
Weaver India
Velachery
Role Overview
The Research & Insights Manager will lead end‑to‑end market research initiatives to deliver actionable, decision‑ready insights for the US market. This role will partner closely with senior stakeholders across marketing, business development, and leadership teams to inform go‑to‑market strategies, account planning, competitive positioning, and growth initiatives.
The ideal candidate brings strong analytical rigor, hands‑on research execution experience, and the ability to translate complex data into clear, compelling narratives for executive audiences.
Key Responsibilities
Market & Prospect Research
- Lead and execute qualitative and quantitative market research projects aligned to business priorities
- Conduct prospect, account, and firmographic research to support sales, marketing, and account intelligence initiatives
- Develop market sizing, segmentation, and opportunity assessments for priority industries and accounts
Industry, Competitive & Trend Analysis
- Analyze industry trends, market dynamics, and emerging risks/opportunities across target sectors
- Track and assess competitor strategies, offerings, positioning, and go‑to‑market motions
- Monitor US regulatory, economic, and macro‑environmental factors impacting client industries
Insights & Storytelling
- Synthesize insights into clear, structured reports, dashboards, and executive‑level presentations
- Translate data into actionable recommendations tied to commercial and strategic outcomes
- Support leadership briefings, account planning sessions, and strategic reviews
Stakeholder Collaboration
- Partner with internal teams (Marketing, Sales, Strategy, Leadership) to scope research needs and align outputs
- Act as a trusted advisor by proactively identifying insight opportunities beyond stated requests
- Ensure consistency, quality, and governance across research deliverables
Core Skills
- Solid analytical, critical thinking, and problem‑solving capabilities
- Proven ability to manage
📌 Research & Insights Manager - Marketing (Velachery)
🏢 Weaver India
📍 Velachery