Tips: Provide a summary of the role, what success in the position looks like, and how this role fits into the organization overall.

Responsibilities

[Be specific when describing each of the responsibilities. Use gender-neutral, inclusive language.]

Example: Determine and develop user requirements for systems in production, to ensure maximum usability

Qualifications

[Some qualifications you may want to include are Skills, Education, Experience, or Certifications.]

Example: Excellent verbal and written communication skills

Key Responsibilities:
- Plan, execute, and optimize campaigns across platforms such as Google Ads, Facebook Ads Manager, Instagram, and LinkedIn Ads
- Manage multiple client accounts simultaneously, ensuring performance targets like CPA, CPL, and ROAS are achieved
- Act as a key point of contact for clients—present campaign performance, insights, and growth strategies
- Develop data-driven marketing strategies tailored to different industries (e-commerce, edtech, fintech, etc.)




- Monitor and analyze campaign performance using tools like Google Analytics and reporting dashboards
- Optimize budgets and bids to maximize ROI across channels
- Conduct A/B testing for ad creatives, landing pages, and targeting strategies
- Collaborate with internal teams (creative, content, SEO) to ensure integrated campaign delivery
- Mentor junior team members and review their work for quality and accuracy
- Stay updated with the latest digital marketing trends, platform updates, and algorithm changes

Requirements:
- Bachelor’s degree in Marketing, Business, or related field
- 3-5 years of experience in performance marketing (agency experience preferred)
- Strong hands-on experience with paid media platforms (Google, Meta, LinkedIn)
- Proven ability to manage multiple campaigns and clients
- Excellent communication and client-handling skills
- Solid analytical mindset with data-driven decision-making

Preferred Qualifications:
- Certifications from Google Skill

📌 Senior Performance Manager (Hyderabad)
🏢 WikiWakyWoo
📍 Hyderabad