Key Responsibilities
- Research companies, industries, and markets using online sources to collect useful business information.
- Build and maintain a database of potential clients (prospects) for the sales team.
- Identify current business opportunities by studying market trends, competitor activities, and industry developments.
- Use online tools and social media to understand customer preferences, market demand, and industry insights.
- Prepare simple and clear market research reports with key findings and recommendations.
- Help the sales team by providing high-quality leads that have a better chance of converting into customers.
- Keep the prospect database updated with accurate and relevant information.
- Monitor competitor growth, hiring activities, and industry news to identify potential business opportunities.
- Work closely with the sales and other internal teams to ensure all generated leads are followed up and acted upon.
- Collect information from reliable online and published sources to support business decisions and sales strategies.
- Continuously update and improve the quality of market research and prospect data.