We are looking for a proactive and execution-focused Marketing Manager who will be responsible for driving brand visibility, lead generation, and client acquisition across all verticals of Edit Lobby. This role requires hands-on involvement in planning and executing marketing initiatives across services, products, and new business offerings while ensuring a strong and consistent brand presence.
Key Responsibilities
- Plan and execute marketing strategies to generate leads and increase brand awareness.
- Handle and drive marketing initiatives across all verticals of Edit Lobby, ensuring consistent brand positioning and communication.
- Work closely with leadership to understand each vertical's goals and create targeted marketing plans.
- Manage social media platforms and oversee content planning, scheduling, and publishing.
- Develop engaging content ideas and write scripts/copies for social media, promotional campaigns, and brand communication.
- Creative direct social media content by collaborating with editors, designers, and creators to produce high-performing content.
- Coordinate with creative and production teams for campaigns, promotional materials, and marketing assets.
- Run and monitor digital marketing campaigns (organic and paid) to improve reach and lead generation.
- Identify partnership and collaboration opportunities with brands, creators, and industry communities.
- Track campaign performance and share periodic reports with actionable insights.
- Support the launch and promotion of new services, products, and business verticals.
- Maintain and update the company website and other marketing assets.
- Stay updated with industry trends and recommend innovative marketing initiatives.
Required Qualifications
- 3–4 years of experience in marketing, preferably in media, creative, agency, or service-based businesses.
- Strong