Roles and Responsibilities :
- Lead market intelligence efforts to identify key trends, opportunities, and threats in the financial services industry.
- Conduct primary research through surveys, interviews, and focus groups to gather insights on customer needs and preferences.
- Develop competitive intelligence reports summarizing findings from secondary sources such as industry publications and online resources.
- Collaborate with cross-functional teams to integrate market intelligence into business strategy development.
Job Requirements :
- 5-9 years of experience in a similar role within the financial services industry.
- Strong understanding of GTM (Go-to-Market) strategy and its application in a B2B setting.
- Proven ability to conduct effective primary research using various methods including survey design, interviewing techniques, and data analysis tools.
📌 Engagement Lead (Mumbai)
🏢 Aranca
📍 Mumbai
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