Nasscom is looking for a Senior Manager Marketing Storytelling to lead strategic communication, ecosystem advocacy, and narrative-building for AI-led initiatives across India s technology ecosystem. The role will focus on positioning flagship initiatives including industry reports playbooks, innovation engagements, amplifying success stories, capacity building programs, policy-focused efforts and building consistent, high-impact communication across various programs, platforms, events for key stakeholders including industry, GCCs, SMEs, startups, developers, researchers, and policymakers.
Job Details
Location, Department Unit and Reporting

Location: Bangalore, Hyderabad

Department: Nasscom AI

Reporting To: Director
Basic Functions/ Job Responsibility
- Develop strategic messaging and communication plans for all programs.
- Drive multi-channel campaigns to build awareness, adoption, and participation across industry, GCCs, SMEs, startups, developers, researchers, and policymakers.
- Curate and amplify compelling stories that showcase successful AI-led transformation, innovation,



adoption, and ecosystem impact.
- Create content for digital and offline platforms, newsletters, social media, events, reports, leadership notes, campaigns, and stakeholder outreach.
- Ensure a consistent brand voice and messaging architecture across all AI programs, platforms, and touchpoints.
- Support executive and ecosystem-level advocacy through high-quality narratives, briefs, presentations, and campaign assets.
- Work closely with various internal teams program managers to translate initiatives into robust external narratives.
- Strengthen community engagement through sharper communication cadence, relevant storytelling, and targeted visibility for different stakeholder groups.
- Track communication outcomes, campaign reach, engagement, and stakeholder response to continuously improve messaging.
Knowledge, Skills, Qualifications, Experience
- 8 12 years of experience in marketing, s

📌 Senior Manager Marketing (Bengaluru)
🏢 Nasscomm
📍 Bengaluru