JOB DESCRIPTION:

About the Role

BuzzClan is looking for a Demand Generation Specialist who knows how to build a pipeline - not

just traffic. This is a full-funnel role: you will own everything from brand awareness to qualified lead

handoff, using whatever mix of inbound, outbound, organic, and content-led tactics actually

works.

We serve enterprise and public sector clients across the US. Our deals are relationship-driven

and complex. That means your job isn't to run generic campaigns - it's to get the right message

in front of the right buyers at the right time, and make it stick.

If you have built demand programs in B2B technology, IT services, or SaaS - and you are

comfortable going from strategy to execution without someone holding your hand - this role was

written for you.

What You will Do

● Own the demand generation pipeline: set targets, build programs, and be accountable

for lead quality and volume.

● Run multi-channel campaigns across SEO, LinkedIn, email, content syndication, and

outbound sequences - with a bias toward what converts,



not what looks valuable on a slide.

● Develop outbound plays tied to intent signals, account lists, and sales priorities. Work

closely with the sales team to align on ICP, messaging, and follow-up timing.

● Build and optimize landing pages, email nurture flows, and campaign assets that move

buyers through the funnel.

● Drive SEO execution: conduct keyword research, develop content briefs, optimize on-

page, and track rankings for high-intent terms across our core service lines.

● Manage campaign analytics across GA4, SEMrush, and Google Search Console. Report

on what is working, cut what isn't, and iterate fast.

● Partner with leadership on GTM strategy for new service launches, events, and partner

initiatives (including Atlassian, Microsoft, and AI product lines).

What We are Looking For

● 5+ years in demand generation, growth marketing, or B2B campaign management -

preferably in tech services, SaaS,

📌 Demand Generation Specialist (Sahibzada Ajit Singh Nagar)
🏢 BuzzClan
📍 Sahibzada Ajit Singh Nagar