The Associate - Growth (GRW) and Customer Success (CS) is a dual-function, client-facing role that sits at the intersection of two equally important commercial responsibilities generating new business revenue and retaining existing clients. On the Growth side, you will identify, pursue, and convert recent business opportunities owning the full sales cycle from first contact to signed agreement. On the Customer Success side, you will manage existing client relationships ensuring renewals are completed on time, clients are trained and engaged, escalations are resolved, and the companys recurring revenue is protected and grown.
This role is applicable across the company with the specific product set, target client segment, and geographic territory defined by the Reporting Head at the time of joining.
Roles Responsibilities
1. New Business Development Lead Generation
- Follow up on assigned leads and arrange meetings with prospective B2B clients across the assigned territory / zone in a timely and structured manner.
- Generate leads independently through field experience,
market research, referrals, networking, and observation of industry events and regulatory developments.
- Research prospective client institutions their business profile, organizational structure, regulatory context, and technology maturity to build relevant engagement and project strategies.
- Attend industry events, conferences, and seminars to identify new prospects and build APTs presence and credibility in target markets.
- Maintain an organized, current pipeline of all prospects in the CRM system at all times.
2. Product Demonstrations Pre-Sales Engagement
- Develop thorough, in-depth functional knowledge of all assigned APT products for both sales conversations and post-sale client advisory.
- Conduct structured, confident product demonstrations and presentations for prospective clients positioning APTs solutions as the most relevant fit for the clients specific needs.
- Prepare supporting docu