Product Marketing Manager (Bengaluru)

Product Marketing Manager (Bengaluru)

13 Aug
|
Xoxoday
|
Bengaluru

13 Aug

Xoxoday

Bengaluru

About This Role

We’re looking for a Product Marketing Manager to help define how our products are positioned, launched, and adopted in the market. This role sits at the intersection of product, sales, and marketing, with a clear focus on translating customer and market insights into effective go-to-market execution.

You’ll work closely with cross-functional partners to shape messaging, enable sales teams, and support revenue growth across the product lifecycle. This is an execution-heavy role suited for someone who is comfortable working with data, customers, and internal stakeholders in a fast-moving SaaS environment.

What You’ll Do

Customer & Market Insights
- Engage with customers and prospects to gather qualitative and quantitative insights.
- Translate customer needs and feedback into clear positioning and messaging inputs.
- Analyze the competitive landscape to identify gaps, opportunities, and differentiation.

Go-to-Market & Positioning
- Define and execute go-to-market strategies aligned with business priorities.




- Shape product positioning and narratives that support adoption and growth.
- Partner with product and marketing teams to support product launches and feature rollouts.

Sales Enablement
- Build sales playbooks, enablement materials, and core marketing assets.
- Partner with sales teams to refine messaging, positioning, and outreach approaches.
- Support sales teams with transparent, usable materials that improve effectiveness in-market.

Demand & Growth Support
- Collaborate with marketing teams on demand generation and growth initiatives.
- Support optimization of conversion funnels and lead acquisition efforts.
- Ensure messaging consistency across campaigns and channels.

Measurement & Optimization
- Use analytics tools to measure the impact of marketing and GTM initiatives.
- Monitor performance and identify areas to improve effectiveness and efficiency.
- Apply insights to refine strategies and execution over time.

What We’re Looking For
- Ex

📌 Product Marketing Manager (Bengaluru)
🏢 Xoxoday
📍 Bengaluru

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