About V-Rich

V-Rich Natural Products Pvt. Ltd. is a fast-growing FMCG and retail brand dedicated to delivering high-quality, clean-label products. We are looking for a creative and strategic
Content Strategist
to lead our content planning, strengthen our brand voice, and drive customer engagement across digital platforms.

Position

Content Strategist

Department:
Marketing

Location:
Hyderabad

Experience:
3–5 Years

Role Overview

The Content Strategist will be responsible for developing and executing V-Rich's content strategy across digital channels. This role involves planning content calendars, creating engaging campaigns, managing brand messaging, and collaborating with creative, design, and marketing teams to drive business growth and brand awareness.

Key Responsibilities:Content Strategy
- Develop and execute comprehensive content strategies aligned with business and marketing objectives.
- Create monthly, quarterly, and annual content calendars for all digital platforms.
- Define brand tone, messaging, and storytelling guidelines.




- Identify customer personas and create targeted content strategies for different audience segments.
- Plan content for product launches, campaigns, seasonal promotions, and brand initiatives.

Content Planning & Development
- Oversee the creation of blogs, website content, social media posts, email campaigns, product descriptions, and marketing collateral.
- Develop creative concepts for digital campaigns, advertisements, and promotional activities.
- Ensure content is SEO-friendly and optimized for search engines.
- Review, edit, and maintain content quality, consistency, and brand alignment.

Social Media Strategy
- Develop platform-specific content strategies for Instagram, Facebook, LinkedIn, YouTube, and other emerging platforms.
- Monitor industry trends, customer behavior, and competitor activities.
- Recommend cutting-edge content formats such as reels, videos, carousels, and interactive campaigns.
- Work closely with des

📌 Content Strategist (Hyderabad)
🏢 V-Rich Natural Products
📍 Hyderabad