About the Role

As we continue to scale across India and international markets, we're looking for an experienced
Marketing Lead
to build and drive a high-impact marketing function that strengthens our brand, generates enterprise demand, and accelerates business growth.

You will own Kapture CX's end-to-end marketing strategy and execution across brand, demand generation, product marketing, events, content, digital marketing, and design. You will work closely with Sales, Product, Growth, and Leadership to create scalable marketing programs that drive awareness, pipeline, and revenue.

This is a leadership role for someone who combines strategic thinking with hands-on execution and thrives in a fast-paced B2B SaaS setting.

What You'll Ow

n? Marketing Strategy & Business Growt
- hDefine and execute Kapture CX's marketing strategy aligned with company growth and revenue objectives
- .Build integrated marketing plans for India and international markets
- .Establish marketing as a key driver of pipeline generation and revenue growth




- .Position Kapture CX as a leader in AI-powered Customer Experience

.? Enterprise Demand Generatio
- nOwn end-to-end demand generation strategy focused on enterprise customers
- .Optimize the complete funnel from awareness to qualified pipeline and revenue
- .Track campaign effectiveness using key metrics such as pipeline generated, CAC, CPL, conversion rates, and marketing ROI

.? Product Marketin
- gOwn product positioning, messaging, and go-to-market strategy
- .Partner with Product and Sales teams to launch new products and features successfully
- .Develop sales enablement materials, customer stories, case studies, and competitive intelligence
- .Ensure consistent product messaging across all marketing channels

.? Enterprise Events & CX Program
- sConceptualize and execute high-impact enterprise marketing events, CX summits, roundtables, executive dinners, webinars, and industry conferences
- .Build strategic event-led demand gene

📌 Marketing Lead (Bangalore Urban)
🏢 Kapture CX
📍 Bangalore Urban