We are looking for an experienced Chief Marketing Officer (CMO) to oversee all marketing operations of the company and develop its marketing strategy and vision. You will be in charge of a team of enthusiastic marketing professionals and will direct our marketing efforts towards great success.
An excellent CMO is passionate for their profession and have excellent knowledge. They can balance a practical mindset with a creative business acumen and lead people through complex marketing operations.
Responsibilities
Listen to the trends of the market and direct the market research efforts of the company
Collaborate with other departments to guide a unified approach to customer service, distribution etc, that meets market demands
Define marketing strategies to support the company’s overall goals and objectives
Develop a feasible marketing plan for the department and oversee its day-to-day implementation
Plan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the company’s unique voice
Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.)
Build a highly efficient team of marketing professionals
Create a solid network of strategic partnerships
Set marketing goals and objectives
Plan, implement and manage marketing strategy
Contribute to the overall growth of the company
Review and manage content marketing strategy
Determine KPIs for the marketing department
Keep the marketing budget in check
Track KPIs on a regular basis and present reports
Work with sales and development and customer success teams
Create and present the annual marketing plan and strategy
Use data and reports to make evidence-based decisions
Analyse company’s marketing strategy and suggest improvements
Stay up to date with the latest technology