Company: Wildship Enterprises Pvt. Ltd. (Parent Company of Svastika)
Location: Vikhroli, Mumbai
Department: Marketing
Employment Type: Full time
Experience: 1–3 Years
About Us
Wildship Enterprises, the parent company of Svastika, is a growing B2C eCommerce company specializing in home décor and gifting products. We are passionate about creating meaningful products that combine aesthetics with cultural and spiritual values.
We are looking for a Performance Marketing Executive to support and optimize our digital advertising efforts across Google Ads and Meta Ads platforms.
Role Overview
The Performance Marketing Executive will be responsible for executing, monitoring, and optimizing paid advertising campaigns across Google and Meta platforms. The ideal candidate should have hands-on experience in campaign management, reporting, audience targeting, and performance analysis.
Key ResponsibilitiesCampaign Management
Create, manage, and optimize campaigns across:
Google Search Ads
Google Shopping Ads
Performance Max Campaigns
Display Campaigns
YouTube Ads
Facebook Ads
Instagram Ads
Monitor daily campaign performance and budgets.
Implement recommendations to improve campaign results.
Audience & Campaign Optimization
Create and manage custom audiences, lookalike audiences, and remarketing campaigns.
Assist in audience segmentation and targeting strategies.
Optimize campaigns to improve ROAS, CTR, conversions, and customer acquisition.
Creative Coordination
Coordinate with the design and content teams for ad creatives and campaign requirements.
Assist in creative testing and performance analysis.
Analytics & Reporting
Monitor campaign performance using Google Analytics 4 and Meta Ads Manager.
Track conversions, campaign KPIs, and customer acquisition metrics.
Prepare daily, weekly, and monthly performance reports.
Identify trends and provide actionable insights for campaign improvements.