Role Summary:

The Head of Marketing will lead the companys brand, patient acquisition, referral growth, and market outreach strategy. This person should have strong experience in hospital or healthcare

marketing and will be responsible for building awareness, driving patient volume, strengthening doctor and hospital referral networks, and leading both offline and digital marketing initiatives.

Key Responsibilities:

- Develop and lead the overall marketing strategy for the organization
- Build brand visibility and trust in the market across centers and service lines.
- Drive patient acquisition through digital, offline, community, and referral channels
- Strengthen relationships with doctors, hospitals, corporates, and other referral partners
- Plan and execute local marketing campaigns, outreach programs, events, and partnerships
- Oversee digital marketing, content, social media, website presence, and lead generation
- Track marketing ROI, patient conversion metrics, referral performance, and campaign effectiveness




- Work closely with operations and clinical teams to align messaging and growth priorities
- Build and manage the internal marketing team and external agencies/vendors

Preferred Profile:

- Strong experience in hospital / healthcare marketing required
- Proven track record in patient acquisition, referral marketing, and healthcare brand building
- Experience working with hospitals, specialty clinics, or multi-center healthcare platforms preferred
- Strong understanding of both digital and on-ground marketing
- Solid communication, execution, and team management skills.

Those of you whose profile matches the above mentioned description and would like to apply for this position shall forward their updated resume to [email protected]

In case of a query, Please feel free to speak to the undersigned:

Kanika Vinayak

Director, Pharma Placements inc.

Mobile No. 98202 29398

📌 Head Marketing (Healthcare) (Mumbai)
🏢 Pharma Placements
📍 Mumbai