Job Summary

Performance Marketing Executive

0.5 2 Years

Full Time

5 Days (Monday To Friday)

Noida, Uttar Pradesh

Skills Requirements

Paid Media Demand Generation Experience

- 0.5 2 years of hands-on experience managing Google Ads and LinkedIn Ads
- Exposure to B2B SaaS or demand generation campaigns
- Experience handling live ad budgets and campaign optimization

B2B Funnel Conversion Understanding

- Strong understanding of B2B funnels and lead lifecycle (MQL SQL Opportunity Closed-Won)
- Knowledge of conversion-focused optimization strategies
- Ability to think beyond vanity metrics and focus on pipeline impact

Analytics Tools Proficiency

- Hands-on experience with Google Analytics, Microsoft Clarity, and HubSpot or Salesforce CRM
- Google Ads and Meta Ads certifications preferred
- Comfortable using AI tools like ChatGPT, Claude, Gemini, automation platforms, MCP, and QLA

Analytical Communication Skills

- Strong analytical mindset with the ability to turn data into actionable insights
- Clear written and verbal communication skills for client-facing reporting
- Comfortable working in a fast-paced, AI-first workplace

Work Environment Mindset

- Ability to adapt quickly as tools and workflows evolve
- Bias for action with a ship-fast, iterate-fast mindset
- Comfortable in a work-from-office setup only

Responsibilities

Campaign Strategy Execution

- Set up, execute, and optimize campaigns across Google Ads, LinkedIn Ads, and Meta Ads
- Manage keyword research, audience targeting, budget pacing, creatives, and bidding
- Optimize landing pages for demo bookings, lead quality, and pipeline contribution




- Run structured A/B testing across ads, creatives, audiences, and landing pages

Performance Analytics

- Monitor KPIs like CTR, CPC, CPL, CPA, SQL rate, pipeline value, and ROAS
- Analyze campaign performance using Google Analytics, Clarity, CRM data, and MCP analytics
- Generate actionable reports and strategic recommendations for clients
- Use AI-powered tools to improve optimization and reporting speed

Team Leadership

- Collaborate closely with senior performance marketers
- Contribute to campaign playbooks and SOP development
- Coordinate with junior specialists and interns on execution tasks
- Take ownership of assigned accounts and proactively identify opportunities and risks

Budget Client Impact

- Manage and allocate budgets across multiple client accounts
- Improve efficiency through bid and budget optimization strategies
- Conduct competitor and market research within B2B SaaS
- Collaborate with ABM, Content, RevOps, and Design teams for full-funnel alignment

We're Looking For

What Sets You Apart

- Active use of AI tools to improve workflow efficiency
- Experience managing live ad budgets with focus on lead quality and pipeline impact
- Ability to context-switch between multiple client accounts efficiently
- Ownership mindset with strong execution speed
- Hunger to learn and grow in B2B SaaS performance marketing

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📌 Performance Marketing Executive (Noida)
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