- Identify, onboard, and empanel new Channel Partners (brokers, consultants, agencies).
- Maintain strong relationships with existing Channel Partners to ensure continuous business flow.
- Conduct regular CP meetings, trainings, and project briefings.
- Drive sales targets through the channel partner network.
- Plan and execute CP engagement programs, incentives, and promotional activities.
- Share leads, track conversions, and ensure timely follow-ups with the sales team.
- Monitor CP performance and take corrective actions where required.
- Coordinate with marketing for CP-focused campaigns and collaterals.
- Ensure proper documentation, agreements, and commission disbursements.
- Provide market intelligence, competitor analysis, and feedback to management.
Skills & Competencies
- Strong networking and relationship management skills
- Positive understanding of real estate sales cycles and broker management
- Excellent communication and negotiation skills
- Target-driven and result-oriented mindset
- Ability to work independently and handle multiple CPs/projects
Candidate Profile
- Any Graduate / Post Graduate
- 4-9 Years experience in Real Estate / Construction Industry
- Graduate / MBA (Marketing or Sales preferred)
Key Performance Indicators (KPIs)
- Number of active channel partners
- Revenue generated through CPs
- Conversion ratio of CP leads
- Retention and engagement of CP network