Job Title: Senior Marketing Executive
Location: Chennai
Experience: 3-4 Years
Industry Preference: B2B IT Services / IT Product Companies / Marketing Agencies
Qualification: MBA preferred
Immediate Joiners Preferred
Job Summary
We are looking for a dynamic and result-oriented Senior Marketing Executive with strong experience in B2B marketing, email campaigns, inbound lead generation, and digital marketing initiatives. The ideal candidate should have hands-on experience in planning and executing integrated marketing campaigns, coordinating with sales teams, and driving lead generation activities for IT services or consulting businesses.
Roles & Responsibilities
- Plan and manage email and 360 marketing campaigns
- Drive inbound lead generation and coordinate with sales
- Create content for emails, blogs, landing pages, and social media
- Manage LinkedIn and other professional social channels
- Track campaign performance and prepare reports
- Conduct market and competitor research
- Support SEO, Google Ads, and LinkedIn Ads
- Manage CRM and lead tracking
- Coordinate with internal teams for campaign execution
- Prepare reports and presentations using Excel and PowerPoint
Required Skills
- 3+ years of marketing experience, preferably in B2B IT/IT consulting
- 1+ year in inbound lead generation and 360 campaign management
- Robust knowledge of email marketing, CRM, and lead management
- Excellent content writing and communication skills
- Strong analytical, reporting, and presentation skills
- Proficient in MS Excel and PowerPoint
- Ability to manage multiple campaigns independently
Preferred Skills
- Experience in Account-Based Marketing (ABM)
- Familiarity with project management tools
- Knowledge of SEO, SEM, Google Ads, and LinkedIn paid campaigns
- Strong research and strategic planning skills
Additional Requirements
- Candidates who can join immediately will be preferred
- Strong interpersonal and stakeholder management skills
- Ability to work in a hybrid work environment effectively
📌 Senior Marketing Executive (Chennai)
🏢 Agentyo Solutions
📍 Chennai
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