Job purpose :

The EYE Category Lead will be responsible for driving the growth, profitability, operational excellence, and service quality of the EYE category. The role will manage referral relationships, camps and B2B accounts, inventory, team capability, escalations, and operational efficiency to ensure sustainable category growth and a high-quality customer/patient experience.

Duties and responsibilities:

1. Business Development & Referral Management • Develop and strengthen referral networks with doctors, hospitals, clinics, corporates, and other relevant stakeholders. • Identify new business opportunities and referral sources to increase EYE category volumes and revenue. • Build long-term relationships with key referral partners. • Track referral performance and develop action plans for underperforming accounts. • Monitor market and competitor activity and identify opportunities for business expansion. • Ensure timely follow-up and closure of business development leads.

2. Camps & B2B Accounts • Plan, coordinate, and execute EYE screening/health camps in collaboration with internal and external stakeholders. • Develop a pipeline of corporate/B2B opportunities and convert them into sustainable accounts. • Manage the complete lifecycle of B2B accounts, from lead generation and onboarding to service delivery and retention. • Ensure effective utilization of camp-generated leads and maximize conversion into consultations/procedures. • Track camp-wise and account-wise performance, revenue, conversion, and ROI. • Build strong relationships with corporate clients and ensure high service satisfaction.

3. Inventory Management • Ensure optimum availability of EYE-related consumables, equipment, and other inventory. • Maintain appropriate inventory levels while minimizing excess, expiry, damage, and stock-outs. • Coordinate with procurement,



stores, clinical, and operations teams for timely replenishment. • Monitor inventory consumption and identify unusual variances. • Ensure proper stock records, reconciliation, and compliance with organizational processes. • Implement measures to reduce inventory wastage and improve inventory productivity.

4. Team Training & Escalation Management • Lead, coach, and develop the EYE category team to achieve business and operational targets. • Identify training and capability gaps and conduct regular training, coaching, and knowledge-sharing sessions. • Establish clear performance expectations and monitor individual/team performance. • Ensure effective coordination between clinical, front-office, business development, operations, and support teams. • Own and resolve customer, referral partner, and internal escalations within defined timelines. • Identify recurring issues and implement corrective and preventive actions.

5. Operational Efficiency • Drive process improvements across the EYE category to improve productivity, turnaround time, service quality, and cost efficiency. • Monitor operational KPIs and identify bottlenecks affecting customer/patient experience or business performance. • Standardize processes and ensure adherence to SOPs and organizational policies. • Improve coordination across functions and reduce delays, leakages, and avoidable rework.



• Use data and performance dashboards to identify trends and drive corrective actions. • Lead continuous-improvement initiatives that improve category profitability and scalability.

Key Performance Indicators • EYE category revenue and volume growth • Referral partner acquisition, retention, and productivity • Referral conversion rate • Camp volume, lead generation, conversion, and ROI • B2B account acquisition, revenue, retention, and satisfaction • Inventory availability, stock accuracy, expiry/wastage, and inventory cost • Team productivity and target achievement • Training completion and competency improvement • Escalation resolution time and closure rate • Customer/patient and partner satisfaction • Operational turnaround time and process adherence • Cost optimization and overall category profitability

Core Competencies • Business development and relationship management • B2B account management • Referral network development • Team leadership and people management • Analytical and data-driven decision-making • Problem-solving and escalation management • Operational excellence and process improvement • Negotiation and stakeholder management • Communication and presentation skills • Planning, execution, and target orientation

Authorities • Roster management. • Reporting (Maintain the reports of all consults) • Publish daily, weekly, and monthly MIS as per management requirement.

Qualifications Any Degree (MBA Preferred) • Specialized knowledge: Good with computers and MS office (Excel) •

Skills & Abilities: People handling skills Problem-solving attitude Positive communication and Interpersonal skills Multitaskers •

Experience: Min 5 year of relevant experience.

Job Location: Hyderabad for Work from Office and also responsibile for Travelling in the field.

📌 Eye category Lead -(Opthal dept)- Largest Health Care - Hyderabad
🏢 Apollo Health and Lifestyle (AHLL)
📍 Hyderabad