Job Description: Social Media Manager

About GTF Technologies

GTF Technologies is looking for an experienced and creative **Social Media Manager** to lead our social media strategy, content planning, brand engagement, and digital presence. The ideal candidate should have strong agency experience, excellent communication skills, and a proven track record of managing multiple brands while delivering measurable business results.

Key Responsibilities

* Develop and execute comprehensive social media strategies across Instagram, Facebook, LinkedIn, X (Twitter), YouTube, and emerging platforms.

* Create monthly content calendars aligned with marketing objectives, campaigns, festivals, product launches, and current social media trends.

* Plan, execute, and optimize organic and paid social media campaigns to increase brand awareness, engagement, website traffic, and lead generation.

* Analyze campaign performance using analytics tools and generate actionable reports with recommendations.

* Collaborate with designers, content writers, video editors, and performance marketing teams to execute high-quality campaigns.

* Manage influencer collaborations, User-Generated Content (UGC) campaigns, and brand partnerships.

* Monitor social media conversations, respond to community engagement, and maintain brand reputation.

* Conduct competitor analysis and identify market opportunities and content gaps.

* Coordinate PR activities including media publications, digital PR, radio collaborations, and brand promotion initiatives.

* Stay updated with platform algorithm changes, AI tools,



content trends, and emerging social media best practices.

* Lead and mentor junior social media team members while ensuring timely delivery of projects.

Required Skills & Qualifications

* 78 years of experience in Social Media Marketing.

* Prior experience in a Digital Marketing Agency is mandatory.

* Strong understanding of Instagram, Facebook, LinkedIn, X, and YouTube algorithms.

* Expertise in content strategy, content planning, influencer marketing, community management, and UGC campaigns.

* Hands-on experience with Meta Business Suite, Google Analytics, Canva, social media scheduling tools, and reporting dashboards.

* Excellent copywriting, storytelling, and communication skills.

* Strong analytical mindset with the ability to derive insights from campaign data.

* Experience in handling multiple client accounts simultaneously.

* Ability to manage teams and coordinate cross-functional stakeholders.

Preferred Qualifications

* Bachelor's degree in Marketing, Mass Communication, Journalism, Business Administration, or a related field.

* Digital Marketing or Social Media certifications are preferred.

Why Join GTF Technologies?

* Opportunity to work with diverse brands across multiple industries.

* Collaborative and growth-oriented work setting.

* Exposure to end-to-end digital marketing campaigns.

* Leadership role with opportunities to build and mentor a high-performing social media team.

Salary: 9,00,000 – 10,00,000 per annum (CTC), based on experience and interview performance.

📌 Social Media Manager (Noida)
🏢 GTF Technologies
📍 Noida