1. Define and deliver the annual marketing strategy and budget, owning the metrics that matter to the business.
2. Drive down Cost per Lead (CPL) and Customer Acquisition Cost (CAC) while protecting and improving lead quality.
3. Improve lead-to-conversion ratios across the funnel through sharper targeting, creative, and lifecycle marketing.
4. Grow app installs, activations and active users on the Gro One platform month over month.
5. Ensure every campaign delivers strong, measurable ROI and a explicit contribution to revenue.
6. Build the brand through integrated digital, BTL, PR and on-ground activation, including customer and supplier meets.
7. Establish a data-driven marketing culture dashboards, experimentation, and rigorous cost-benefit analysis.
📌 Marketing Manager (Chennai)
🏢 Gro Digital Platforms
📍 Chennai
Reply to this offer
Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.