T&T;_Customer_M&C; - Senior Consultant | Adobe Marketo | Mumbai

- Job requisition ID : 110156
- Location: Mumbai
- Entity: Deloitte Touche Tohmatsu India LLP

The team

Customer has to do much more than keep the wheels turning; it is the engine that drives functional excellence and the enabler of innovation and long-term growth. Learn more about: Customer

Key Responsibilities:

- Setup, test, deploy, monitor, track reports on Marketo programs and campaigns for email, webinar, tradeshow, advertising, blog, social media, and website activities
- Develop and implement strategy for ongoing control, maintenance and enhancement of marketing database process in the Marketo platform
- Creating and building demand generation campaigns within Marketo
- Communicating with clients to manage expectations, deliverables and modifications to their existing CRM and Marketo
- Implementing all facets of the various platforms such as lead scoring, lead nurturing, automation, progressive profiling
- Aware of all current technologies and vendor relationships to enhance campaign performance
- Understand Customers Digital marketing and experience goals/objectives and recommend how Marketo can address the customer’s pain points.

Qualifications:

- 6+ Years of experience in Marketing Automation solutions
- Marketo Expert Certification compulsory & required




- Strong program development and management skills
- Knowledge of enterprise systems, Marketing Automation, CRM, and ERP;
- Experience with Salesforce.com is a plus
- Self-motivated and self-managed - capable of multi-tasking and accepting change both in tasks and schedule

Soft Skills:

- Strong documentation, presentation and communication skills
- Ability to build relationships through objective communication
- Ability to work with people from different backgrounds – digital, web-dev, creative, strategy and architecture
- Self-motivated, enthusiastic, strong interpersonal skills and a good team player.
- 6+ years of customer marketing, demand generation, and/or other relevant marketing
- Experience successfully working in fast –paced environment with minimal guidance
- Flexible, can-do attitude, with ability to learn and thrive in highly dynamic environment
- 6+ years of experience in campaign operations using Adobe Marketo, supporting B2B/B2C marketing efforts

Location and way of working:

- Base location: Mumbai
- Education: Professional Qualification - B.E./B.Tech/MCA/MBA/MS
- This profile involves occasional travelling to client locations.
- Hybrid is our default way of working. Each domain has customized the hybrid approach to their unique needs.

📌 T&T_Customer_M&C - Senior Consultant | Adobe Marketo | Mumbai (India)
🏢 Deloitte
📍 India