We are looking for a results-oriented and strategic Digital Marketing Manager with 2–4 years of hands-on experience in managing paid and organic digital marketing campaigns.

The ideal candidate will have strong expertise in Meta Ads (Facebook & Instagram), Google Ads, and SEO, with the ability to plan, execute, analyze, and optimize campaigns to drive qualified leads, conversions, and measurable ROI.

Key Responsibilities

- Develop and execute comprehensive digital marketing strategies across paid and organic channels.
- Plan, launch, monitor, and optimize Meta Ads and Google Ads campaigns.
- Manage lead generation, conversion-focused, remarketing, and performance campaigns.
- Develop and implement on-page and off-page SEO strategies to improve organic rankings and website visibility.
- Conduct keyword research, competitor analysis, and identify new growth opportunities.
- Monitor campaign performance, analyze key metrics, and provide actionable insights.
- Conduct A/B testing of ad creatives, audiences, copy, landing pages, and campaign strategies.
- Manage marketing budgets and continuously optimize campaigns for ROI and cost-effective lead generation.
- Use tools such as Google Analytics, Google Tag Manager, Meta Business Manager, SEMrush, Ahrefs, and Google Search Console.
- Leverage AI-powered marketing tools such as ChatGPT, Jasper, Canva AI, and other relevant tools to improve productivity, content creation, research,



and campaign execution.
- Prepare weekly/monthly performance reports and communicate results to internal teams and clients.
- Collaborate with content, graphic design, video, and business development teams to execute integrated marketing campaigns.
- Stay updated with the latest digital marketing trends, platform updates, AI tools, and advertising best practices.

Required Skills & Qualifications

- 2–4 years of hands-on experience in Digital Marketing.
- Strong practical knowledge of Meta Ads, Google Ads, and SEO.
- Experience managing multiple campaigns and/or client accounts.
- Strong analytical and data-driven approach.
- Good understanding of conversion tracking, remarketing, audiences, and campaign optimization.
- Excellent communication, presentation, and problem-solving skills.
- Ability to manage multiple projects and meet deadlines.
- Bachelor's degree in Marketing, Digital Marketing, Business, or a related field is preferred.

Preferred

- Google Ads / Meta certifications.
- Previous experience working in a digital marketing agency.
- Experience managing campaigns across multiple industries.
- Strong understanding of AI tools and their practical application in digital marketing.

Job Type: Full time

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:

- Commuter assistance
- Leave encashment
- Paid sick time

Work Location: In person

📌 Digital Marketing Manager (India)
🏢 URBAN NEXT
📍 India