We're looking for a Performance Marketing Executive with strong hands-on experience in Google Ads for D2C brands. The ideal candidate should be data-driven, growth-focused, and capable of scaling profitable campaigns across Google's advertising ecosystem.
Key Responsibilities
Plan, launch, and optimize Google Ads campaigns (Search, Shopping, Performance Max, Display & YouTube).
Scale D2C campaigns while maintaining target CPA/ROAS.
Perform keyword research, audience analysis, and competitor research.
Monitor campaign performance and optimize bids, budgets, creatives, and landing pages.
Track conversions using GA4, Google Tag Manager, and Google Ads.
Generate weekly performance reports with actionable insights.
Collaborate with the creative and website teams to improve conversion rates.
Requirements
3–4 years of hands-on experience managing Google Ads for D2C/eCommerce brands.
Solid understanding of Search, Shopping, Performance Max, remarketing, and conversion tracking.
Experience with GA4, GTM, Merchant Center, and feed optimization.
Proven track record of scaling campaigns with profitable ROAS.
Analytical mindset with excellent problem-solving skills.
Bonus: Experience managing monthly ad spends of ₹20L+ and working with Shopify/eCommerce brands.
Pay: ₹50,000.00 - ₹70,000.00 per month
Work Location: In person
📌 Performance Marketing Manager (India)
🏢 Master Vastu
📍 India
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