Social Media Manager (India)

Social Media Manager (India)

13 Aug
|
Bloskiin
|
India

13 Aug

Bloskiin

India

About BLOSKIIN

BLOSKIIN is a new-age skincare brand being built for the next generation of skincare consumers. We are creating skincare that combines innovation, functionality and a fresh, culturally relevant approach to beauty.

We are now building our core marketing team and are looking for a Social Media Manager who understands social media beyond simply posting content.

This person will play a key role in building BLOSKIIN’s online identity, creating conversations around the brand and turning our social platforms into a strong community and growth channel.

What you’ll do

- Develop and execute BLOSKIIN’s social media strategy across Instagram and other relevant platforms.
- Create and manage monthly and weekly content calendars.
- Develop creative concepts for Reels, carousels, Stories, UGC, memes and other social-first formats.
- Identify trending sounds, formats, conversations and cultural moments relevant to Gen-Z and find ways to creatively connect them with BLOSKIIN.
- Work closely with the founders and marketing team to turn brand ideas into engaging social content.
- Coordinate with creators, influencers, photographers, videographers and other content partners.
- Build and manage BLOSKIIN’s creator and UGC ecosystem.
- Manage the brand’s social media community, including comments, DMs and audience conversations.
- Monitor social media trends, competitors and emerging beauty/lifestyle brands.
- Track social media performance, including reach, engagement, views, follower growth and content performance.
- Analyse what is working and continuously improve the content strategy.




- Experiment with new content formats and ideas to increase organic reach and brand awareness.
- Work with the marketing team on product launches, campaigns and brand activations.
- Maintain a consistent brand voice and visual identity across social platforms.

What we’re looking for

- Master’s degree in Marketing, Digital Marketing, Communications, Media, Advertising, Business Administration or a related field.

OR

- Bachelor’s degree in a relevant field with 2–3 years of relevant professional experience in social media/content marketing.
- 1–3 years of hands-on experience managing social media for a brand, agency, creator or business.
- Strong understanding of Instagram, Reels and short-form content.
- Excellent understanding of Gen-Z culture, internet trends, memes and social media behaviour.
- Experience in beauty, skincare, fashion, lifestyle, D2C, FMCG or consumer brands is preferred.
- Strong copywriting and storytelling skills.
- Ability to develop original content ideas rather than simply following existing templates.
- Basic knowledge of Canva, CapCut or other content creation tools is a plus.
- Strong analytical skills and understanding of social media metrics.




- Excellent communication and coordination skills.
- Ability to work independently and take ownership.
- Comfortable working in a fast-paced startup environment.

Portfolio Requirement

Candidates must share examples of social media accounts, campaigns or content they have personally worked on.

Please include links to relevant work along with your application.

Candidates without previous brand experience may also be considered if they can demonstrate a strong personal portfolio, content page or exceptional understanding of social media.

Who would be a great fit?

You’re someone who naturally notices:

“Why is everyone talking about this?”

and immediately starts thinking:

“How can we make BLOSKIIN part of that conversation?”

You should be highly curious about beauty, skincare, fashion, creators, culture, trends and the internet.

We are looking for someone who can think creatively, move quickly and turn ideas into content that people actually want to watch and share.

Location

Indore, Madhya Pradesh

Employment Type

Full-time

Experience

1–3 years

Why join BLOSKIIN?

You’ll be joining BLOSKIIN at an early stage and will work closely with the founders while having significant ownership over the brand’s social presence.

You won’t just be managing an existing social media page — you’ll help build the voice, personality and community of BLOSKIIN from the ground up.

Pay: ₹15,000.00 - ₹25,000.00 per month

Perks:

- Flexible schedule
- Paid sick time
- Paid time off

Work Location: In person

📌 Social Media Manager (India)
🏢 Bloskiin
📍 India

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