We are looking for an experienced Analytics Head to lead our marketing, sales, customer, and business-performance analytics function. You'll build measurement frameworks, integrate data across platforms, create executive dashboards, and turn data into actionable business insights — working closely with leadership, marketing, sales, and CRM teams.
Key Responsibilities:
- Define analytics strategy and KPI governance across marketing, sales, and customer functions
- Build campaign, pipeline, and revenue analytics (attribution, forecasting, conversion tracking)
- Develop account-level and customer segmentation models
- Integrate and validate data across CRM, web analytics, and marketing platforms
- Build executive dashboards and automate business reporting
- Apply forecasting, lead-scoring, and AI/ML-based predictive models
- Lead and mentor a team of analysts
Requirements:
- Bachelor's degree in Statistics, Data Science, Business Analytics,
Engineering, or related field
- 10+ years in business/marketing/sales analytics or data analysis
- 5+ years leading analytics teams
- Experience in B2B tech, SaaS, IT services, or enterprise environments preferred
- Strong in CRM analytics, web analytics, BI, and data visualization
- Working knowledge of SQL, forecasting, and segmentation
- Strong stakeholder management and communication skills
Pay: Up to ₹1,800,000.00 per year
Benefits:
- Versatile schedule
- Work from home
Experience:
- marketing analytics or data analysis.: 10 years (Required)
- IT Industry: 5 years (Required)
- leading analytics teams or functions.: 5 years (Required)
- CRM analytics, web analytics, campaign measurement: 5 years (Required)
Work Location: Remote
📌 Marketing Analytics Head (India)
🏢 IITIL
📍 India