SEO Specialist / Senior SEO Specialist

Salary: ₹35,000 – ₹55,000 per month
Experience: 5–7 Years
Employment Type: Full-Time
Work Model: Hybrid / Remote
Working Hours: Monday–Friday, 7:00 AM to 3:00 PM IST

About the Job

Predicta Digital is looking for an experienced SEO Specialist / Senior SEO Specialist to join our team and take ownership of SEO activities across a portfolio of client websites.

This is a hands-on SEO role for someone who understands how to plan, execute, analyse, and continuously optimise SEO campaigns. The ideal candidate should have strong practical experience across Technical SEO, On-Page SEO, Off-Page SEO, Keyword Research, Content Strategy, Local SEO, and SEO Analytics.

You will work closely with internal teams and contribute directly to improving organic visibility, rankings, traffic, and overall SEO performance for our clients.

Key ResponsibilitiesSEO Strategy & Execution

- Develop and execute effective SEO strategies based on client goals and industry requirements.
- Conduct comprehensive keyword research and identify high-value search opportunities.
- Perform competitor analysis and identify content and ranking opportunities.
- Implement on-page, off-page, technical, and local SEO strategies.
- Monitor keyword rankings, organic traffic, conversions, and other SEO KPIs.
- Continuously optimise strategies based on performance data and search trends.

Technical SEO

- Conduct detailed technical SEO audits.
- Identify and resolve issues related to crawling, indexing, redirects, canonicalisation, sitemap, robots.txt, and site architecture.
- Analyse Core Web Vitals, page speed, mobile usability, and other technical performance factors.
- Identify website errors and coordinate with developers for implementation.
- Review structured data/schema and recommend improvements.
- Understand JavaScript and CMS-related SEO issues where applicable.

On-Page & Content SEO

- Optimise title tags, meta descriptions, headings, URLs, internal linking, images, and other on-page elements.
- Develop content strategies based on keyword research and search intent.
- Create detailed SEO content briefs for writers.
- Review and optimise existing content for rankings and user intent.




- Identify content gaps and opportunities through competitor and SERP analysis.
- Ensure content follows current SEO best practices.

Off-Page SEO

- Develop and execute ethical link-building strategies.
- Conduct backlink analysis and identify quality link-building opportunities.
- Monitor backlink profiles and identify potentially harmful links.
- Research relevant websites, directories, publications, and outreach opportunities.
- Focus on building relevant, high-quality backlinks rather than volume-based link building.

Local SEO

- Optimise Google Business Profiles and local search presence.
- Conduct local keyword research.
- Manage local citations and directory opportunities.
- Analyse local rankings and competitors.
- Implement strategies to improve visibility in local search results.

Analytics & Reporting

- Analyse performance using Google Analytics 4, Google Search Console, and SEO tools.
- Track rankings, organic traffic, conversions, CTR, impressions, and other relevant KPIs.
- Prepare regular SEO performance reports.
- Identify performance trends and provide actionable recommendations.
- Use data to make informed SEO decisions and optimise campaigns.

Client & Team Collaboration

- Manage assigned SEO accounts and ensure deliverables are completed on time.
- Communicate SEO strategies, progress, and recommendations clearly.
- Coordinate with content writers, developers, designers, and other internal teams.
- Participate in client discussions and performance reviews when required.
- Take ownership of assigned projects and deliverables.

Skills & Experience

- 5–7 years of hands-on SEO experience.
- Strong understanding of Technical, On-Page, Off-Page, Local, and Content SEO.
- Proven experience managing SEO campaigns from strategy through execution.
- Strong knowledge of keyword research, competitor analysis, content optimisation, and link building.




- Proficiency with Google Analytics 4 and Google Search Console.
- Experience with SEO tools such as Ahrefs, SEMrush, Screaming Frog, Ubersuggest, or similar platforms.
- Good understanding of Core Web Vitals and website performance.
- Experience working with WordPress or other CMS platforms.
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication.
- Ability to manage multiple projects and meet deadlines.
- Strong attention to detail and ownership mindset.

Preferred / Additional Skills

- Experience with international or Australian SEO markets.
- Experience working with digital marketing agencies and multiple client accounts.
- Basic understanding of Google Tag Manager and conversion tracking.
- Understanding of Google Business Profile and Local SEO.
- Experience working with developers on technical SEO implementation.
- Basic understanding of AI-assisted SEO and modern search trends is a plus.

What We Offer

- Competitive salary: ₹35,000 – ₹55,000 per month
- Full time employment opportunity.
- Hybrid / Remote working environment.
- Exposure to multiple industries and live client accounts.
- Opportunity to work on end-to-end SEO campaigns.
- Direct collaboration with experienced digital marketing professionals.
- Growth opportunities based on performance.
- Performance-based incentives and recognition.

About Predicta Digital

Predicta Digital is a results-driven digital marketing agency delivering ROI-focused SEO and digital marketing solutions across diverse industries.

We value ownership, transparency, collaboration, continuous learning, and measurable results. You will work in a high-trust environment where your ideas are heard, your work has a direct impact, and there is room to grow.

Apply only if you have strong hands-on SEO experience and are confident in independently executing and improving SEO campaigns.

Benefits

- Work from home
- Hybrid working environment
- Real client exposure
- Career growth opportunities
- Performance-based incentives

Work Location: Hybrid / Remote

Pay: ₹35,000.00 - ₹55,000.00 per month

Benefits:

- Paid sick time
- Paid time off
- Work from home

Work Location: Hybrid remote in Jaipur, Rajasthan (Jaipur)

📌 SEO & PPC Specialist (India)
🏢 Predicta Digital
📍 India