ROLE - SOCIAL MEDIA EXECUTIVE

Company: SANSKRTI – The Visual Culture of Indian Advertising
Location: Marine Lines, Mumbai
Employment Type: Full-Time

About the Role

We are looking for a creative, proactive, and social-media-savvy Social Media Executive to join our advertising agency. The ideal candidate should understand social media trends, content creation, audience engagement, and brand communication, with a strong interest in the digital and creative space.

Key Responsibilities

- Manage and maintain social media accounts for the company and its clients.
- Plan and execute monthly social media content calendars.
- Create and publish engaging posts, reels, stories, and other social media content.
- Stay updated with Instagram, Facebook, LinkedIn, and other social media trends.
- Coordinate with graphic designers, photographers, videographers, and content teams.
- Write captions, copy, hashtags, and creative content according to brand requirements.
- Schedule and publish content while ensuring accuracy and consistency.
- Monitor comments, messages, mentions, and audience engagement.
- Track social media performance and prepare basic performance reports.
- Analyse reach, engagement, followers, and content performance.
- Research competitors, trending content, hashtags, and new content formats.
- Assist in developing creative campaigns and social media strategies.
- Ensure all content follows the brand's tone, visual identity, and communication guidelines.




- Coordinate with clients and internal teams for content requirements and approvals.

Required Skills

- Good understanding of Instagram and other major social media platforms.
- Strong communication and writing skills.
- Creative thinking and an eye for trends and aesthetics.
- Basic knowledge of social media analytics and insights.
- Ability to write engaging captions and social media copy.
- Good organisational and time-management skills.
- Ability to multitask and manage multiple client accounts.
- Basic knowledge of Canva or similar design tools is an advantage.
- Basic understanding of photography, reels, and video content is a plus.

Qualifications & Experience

- Graduate in Marketing, Mass Communication, Advertising, Media, or a related field.
- 0–2 years of experience in social media management, digital marketing, advertising, or a related field.
- Freshers with strong social media knowledge and creative portfolios may also apply.

What We’re Looking For

Someone who is creative, responsible, trend-aware, proactive, and willing to learn. You should be comfortable working in a fast-paced advertising agency setting and have the ability to turn ideas into engaging social media content.

Salary: As per experience, skills, and interview performance.

How to Apply

Interested candidates can share their CV and portfolio/social media work samples at -Email: [email protected]

Pay: ₹10,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Social Media Executive (India)
🏢 SANSKRTI
📍 India