D2C Marketing Manager

Location: Rajouri Garden, Delhi
Experience: 3–4 Years
Employment Type: Full-Time
Hiring For: One of our Clients

Job Overview

We are looking for a data-driven D2C Marketing Manager who can independently manage performance marketing campaigns while also contributing to the broader marketing strategy.

The ideal candidate should have strong hands-on experience in Google Ads, Meta Ads, SEO, analytics, conversion optimization, and campaign strategy. This role is suited for someone who can drive measurable growth, improve digital visibility, and gradually take ownership of wider marketing initiatives and team management.

Key ResponsibilitiesPerformance Marketing

- Plan, execute, monitor, and optimize paid campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other digital channels.
- Track and improve key performance metrics including ROI, ROAS, CPC, CPA, CTR, and conversion rates.
- Conduct A/B testing across ad creatives, audiences, campaign formats, offers, and landing pages.
- Manage campaign budgets efficiently and allocate spends based on performance.
- Identify opportunities to improve customer acquisition and overall campaign profitability.

SEO & Organic Growth

- Conduct keyword research and implement effective SEO strategies.
- Optimize website content, landing pages, category pages, and product pages.
- Manage on-page and off-page SEO, including meta tags, internal linking, backlink building, and content optimization.
- Track keyword rankings, organic traffic, website health, and SEO performance.




- Work on improving overall organic visibility and search performance.

Analytics & Reporting

- Track campaign and website performance through Google Analytics, Google Ads Manager, Meta Business Suite, Search Console, and related tools.
- Prepare weekly and monthly performance reports with meaningful insights.
- Analyse campaign data, customer behaviour, traffic sources, and conversion funnels.
- Identify gaps, growth opportunities, and areas for optimization.
- Ensure proper setup and monitoring of pixels, conversion tracking, events, and tagging.

Marketing Strategy

- Contribute to the overall marketing strategy and annual/monthly campaign planning.
- Align performance marketing initiatives with brand, revenue, and business objectives.
- Coordinate with content, design, website, and other internal or external teams.
- Support product launches, promotional campaigns, offers, and customer acquisition initiatives.
- Gradually take ownership of broader marketing projects and initiatives.

Team Leadership – Future Scope

- Support and mentor junior marketing team members.
- Help establish reporting, campaign management, and marketing processes.
- Support the development of a scalable marketing function.




- Gradually take responsibility for managing marketing initiatives and team performance.

Key Skills Required

- 3–4 years of relevant experience in Performance Marketing / D2C Marketing / Digital Marketing.
- Strong hands-on experience with Google Ads and Meta Ads.
- Good understanding of both On-Page and Off-Page SEO.
- Experience with Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar tools.
- Strong understanding of conversion tracking, pixels, events, UTM tracking, and tagging.
- Knowledge of landing-page optimization and conversion-rate optimization.
- Robust analytical and problem-solving ability.
- Basic understanding of content marketing and brand communication.
- Ability to interpret data and convert insights into actionable marketing strategies.
- Should be capable of thinking strategically rather than only executing campaigns.

Preferred Candidate

Candidates with prior experience in a D2C, e-commerce, SCO,SEO, consumer brand, retail, lifestyle, or similar business environment will be preferred.

We are particularly looking for someone who is comfortable working in a hands-on role today and has the potential to gradually grow into a broader Marketing Lead / Marketing Manager responsibility.

How to Apply

Interested candidates can share their updated CV or connect directly with:

Ritika Grover
EritoNXT Consulting
Mobile: +91-XXXXXXXXXX

Please mention “D2C Marketing Manager – Rajouri Garden” while applying.

Pay: ₹40,000.00 - ₹70,000.00 per month

Work Location: In person

📌 Performance Marketing Manager (India)
🏢 Naseebo
📍 India