As a Digital Marketing Officer, you will drive online student leads, manage social media campaigns, and run paid ads on Meta. Your core duties will be content creation, email marketing, and tracking conversion metrics to boost overseas education inquiries.

Key Responsibilities

- Lead Generation: Run targeted campaigns on Meta (Facebook/Instagram) to capture student leads for study abroad programs and for settling abroad.
- Social Media Management: Create engaging posts, student success stories, and visa updates on YouTube, Instagram and Facebook.
- Search Engine Optimization (SEO): Optimize website content and blog posts to rank for high-intent keywords like "study in Canada" or "UK student visa."
- Content Marketing: Write informative articles, landing page copy, and email newsletters about universities, courses, and tests like IELTS or PTE.
- Performance Tracking:



Analyze campaign data using Meta Pixel to lower cost-per-lead and improve return on ad spend.

Required Skills and Qualifications

- Experience: 1 to 3 years of digital marketing experience, ideally within education consultancy, study abroad, or immigration sectors.
- Technical Skills: Hands-on knowledge of Meta Ads Manager,
- Communication: Excellent written and verbal English skills for drafting compelling ad copy and student-facing content.
- Education: Bachelor’s degree in Marketing, Mass Communication, Business, or a related field.
- Visa Filing: Experience in student/work/visitor visa filing.

Pay: ₹12,000.00 - ₹20,000.00 per month

Advantages:

- Cell phone reimbursement

Work Location: In person

📌 Digital Marketing/Visa Counsellor/Filing (Karnal)
🏢 Indus Global Migration & Education Services
📍 Karnal