Brief & RoleWe’re looking for an experienced PPC Strategist to join our fast-growing digital marketing team. This role is ideal for someone who doesn't just manage campaigns but owns the strategy, identifies what’s not working, and knows exactly how to fix it.You’ll lead paid media efforts across Google Ads and Meta Ads for a mix of eCommerce and high-ticket service-based clients. From audits and campaign structures to creative coordination and strategic scalingthis role is for a thinker and a doer.You’ll work closely with the Digital Marketing Lead and support our PPC Executive, ensuring solid client performance, clarity in communication, and consistency in delivery.About BlissBliss is a your reliable partner in the dynamic digital world. With over 14 years of experience, Bliss Web Solution offers specialized services, including Website Development, ecommerce Development, and Digital Marketing. We adapt our solutions to meet the unique needs of diverse sectors, ensuring that our strategies not only meet but also exceed our client’s expectations.Roles & ResponsibilitiesBuild and leadmulti-platform PPC strategiesthat align with business goals (ROAS, CPA, Revenue, CPL, etc.)Perform in-depthauditsof Google Ads and Meta Ads accounts and provide improvement roadmapsStrategically plan and optimize campaigns (Search, PMax, Display, Shopping, Remarketing,



Meta Campaigns)Collaborate with internal teams forad copy, creative reviews, and landing page suggestionsTroubleshoot underperforming campaigns withdata-backed action plansParticipate in or leadclient calls, providing clarity on strategy, optimizations, and next stepsTranslate client objectives intoperformance-focused ad strategiesTrain, support, and mentor junior PPC team membersStay ahead of platform changes, testing new campaign types and bidding strategiesSkills & Characteristics3–5 years of proven experiencein PPC strategy and campaign managementStrong knowledge of botheCommerce and service-based industries, especially high-ticket modelsExpertise inGoogle Ads, Meta Ads, Google Analytics, Tag Manager, Merchant Center, Looker StudioAbility to read and act on metrics likeROAS, CPA, CTR, CVR, CPExcellent skills incampaign structure, budgeting, and strategic scalingStrong communicator — can simplify insights for clients and guide execution teams effectivelyStrategic mindset — always thinking abouthow to improve performance or scale accountsExperience in building SOPs, checklists, and guiding process improvement is a plusEducation:Bachelor’s degree in IT/Computer Science or related fieldJob location : Bodakdev, AhmedabadFor more information, please visit www.Blisswebsolution.Com

📌 Ppc Strategist (Maharashtra)
🏢 Bliss Web Solution
📍 Maharashtra