About the Role

We are looking for a talented and research-driven Technical / B2B Content Writer to join our team. The ideal candidate will have experience creating high-quality content for IT services, BPO, SaaS, outsourcing, technical support, or related industries.

You will be responsible for developing long-form blogs, service pages, case studies, and other content that supports our SEO, lead-generation, and digital marketing objectives.

The role requires someone who can understand technical and operational concepts, conduct independent research, and transform complex information into clear, engaging, and search-optimized content.

Key Responsibilities

- Write and edit long-form blog content, service pages, and case studies covering BPO, IT technical support, help desk operations, infrastructure/application monitoring, and AI-enabled data services
- Research industry trends, competitor activity, and global IT/BPO market developments to shape content strategy
- Collaborate with SEO to implement keyword strategy, on-page elements (title tags, meta descriptions, H1s), and FAQ content targeting featured snippets
- Fact-check and source statistics, pricing benchmarks, and market data used in content




- Write AEO/GEO-optimized content structured for AI answer engines and generative search platforms (ChatGPT, Perplexity, Google AI Overviews)
- Own content for new service launches, working from keyword research and competitor analysis
- Maintain editorial consistency across 15+ service pages and a growing blog library

Requirements

- 3 - 4 years of technical or B2B content writing experience, ideally in BPO, IT services, SaaS, or outsourcing
- Solid grasp of SEO content practices (keyword integration, snippet targeting, on-page structure)
- Ability to research and accurately represent technical/operational topics (IT support tiers, monitoring systems, data services)
- Excellent editing and fact-checking discipline, especially with numeric/statistical claims
- Experience writing for multiple markets or audience segments a plus
- Familiarity with tools like Semrush, Google Search Console, or similar is a plus

Nice to Have

- Background in customer support, IT operations, or data services content
- Experience with Medium/CMS publishing workflows

📌 Marketing Content Specialist (India)
🏢 Allianze Infosoft
📍 India