Job DescriptionJOB DESCRIPTION: COMMUNITY MANAGER -UPES
nLocation – UPES Dehradun
nAbout the Role
nUPES is looking for a passionate and execution-driven Community Manager to lead the University's flagship student leadership and advocacy program. This role will be responsible for building, nurturing, and scaling a high-performing community of 200+ student ambassadors.
nThe ideal candidate is equal parts community builder, project manager, and content strategist, with the ability to inspire students while driving measurable business outcomes.
nKey Responsibilities :
nCommunity Management
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- Build, onboard, and manage a community of 200–300 student ambassadors across all 7 schools.n
- Foster high engagement through regular communication, mentorship, recognition programs, and community initiatives.n
- Plan and execute training sessions on brand advocacy, storytelling, content creation, and digital engagement.n
- Build a culture of ownership, collaboration, and healthy competition within the ambassador community.n

nProgram Execution
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- Drive flawless execution of the program calendar, campaigns, events, challenges, and activations.n
- Coordinate with Admissions, Student Affairs, and Schools to ensure timely delivery of initiatives.n
- Ensure ambassadors actively represent UPES across campus events, social platforms, student communities, and admission cycles.n

nContent & Brand Advocacy
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- Develop content briefs, campaign ideas, and storytelling frameworks for ambassadors.n
- Guide students in creating high-quality, platform content including Reels, Instagram Stories, campus diaries, testimonials, and event coverage.n
- Encourage authentic conversations across platforms such as Instagram, LinkedIn, Reddit, and student forums to strengthen the UPES brand.n

nPerformance & Analytics
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- Define success metrics and KPIs for the community, including:n
- Active ambassador participationn
- Content output and qualityn
- Engagement

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