Associate Director – Brand ManagementCompany: Myntra (Bangalore, India)Experience Required: 12+ YearsCore RolePrimary Focus: Responsible for overall strategy, brand management, and driving core business outcomes.Scope: Full-spectrum business ownership—covering operating plan development, financial planning, range planning, P&L; management, inventory management, and sales execution.Key Responsibilities1. Business & Category PlanningOperating Plans: Formulate Annual Operating Plans (AOP) covering revenue, margin, and discounts, alongside Monthly Operating Plans.Growth Strategy: Define category- and brand-specific growth roadmaps.Financial Planning: Lead P&L; planning at both the brand and category levels.2. Range, Assortment & OTB PlanningProduct Mapping: Execute product category-to-brand mapping.Assortment Strategy: Utilize data analysis and insights to plan option width and depth.OTB & Season Planning: Lead Open-To-Buy (OTB) seasonal planning at the brand-category level.Inventory Optimization: Size bets, manage range-level inventory, and implement forecasting strategies to maximize profitability.Market Intelligence: Conduct competitive research and market analysis.3.



Sales & Inventory ManagementInventory Control: Plan category inventory flow and track Days on Hand (DOH).Category Health: Oversee Sell-Through Rates (STRs), inventory ageing, and the portfolio mix (Core vs. Fashion); execute course corrections as needed.Execution: Lead monthly sales execution in coordination with sales and marketing teams while tracking standard P&L; metrics.4. Cross-Functional Leadership & ProjectsStakeholder Alignment: Partner with buying, sourcing, brand, sales, and planning teams to deliver on business targets.Strategic Initiatives: Drive projects across the value chain (supply chain, planning, sales) to boost growth, process efficiency, and profitability.Key Requirements & QualificationsExperience: 12+ years in Category and Brand Management.Domain Focus: Background in fashion retail or brand management (experience in Menswear preferred).Analytical Capability: High business acumen with robust numerical, data-interpretation, and problem-solving skills.Soft Skills: Proven ability to manage complex, cross-functional stakeholder relationships.

📌 Associate Director : Brand Management (Buying) (St.Thomas Mount)
🏢 Myntra
📍 St.Thomas Mount