Sales Engineer - Knuckle Boom Cranes (Borivali)

Sales Engineer - Knuckle Boom Cranes (Borivali)

13 Aug
|
Macons Equipments
|
Borivali

13 Aug

Macons Equipments

Borivali

WE’RE HIRING | SALES EXECUTIVE – KNUCKLE BOOM CRANESLocation: Ahmedabad / Mumbai / Bangalore / Pan IndiaCompany: Macons Equipments Pvt. Ltd.Macons Equipments is a leading brand in the Construction Equipment Industry with over 4000 instllations of machineries across India. Macons is expanding its presence in the Truck-Mounted Knuckle Boom Crane segment and we are looking for a driven and result-oriented Sales Executives to lead business development for this product line.This is an exciting opportunity for someone who enjoys B2B sales, customer interaction, field sales and developing new markets .KEY RESPONSIBILITIES1. New Business DevelopmentIdentify and develop recent customers for Macons Knuckle Boom Cranes.Generate leads through field visits, cold calling, references, exhibitions, digital enquiries and industry networking.Develop relationships with contractors, infrastructure companies, logistics companies, transporters, crane rental companies, EPC companies, construction companies and other potential users.Identify industries and applications where truck-mounted knuckle boom cranes can provide value.2. Customer & Application UnderstandingUnderstand the customer's lifting requirements, truck specifications, load requirements and operating conditions.Identify the appropriate crane configuration based on the customer's application.Coordinate with the technical team to develop suitable crane and truck configurations.Conduct product presentations and demonstrations to customers.3.



Sales & Order ConversionManage the complete sales cycle from lead generation to order closure.Prepare quotations and commercial proposals in coordination with the internal team.Conduct negotiations with customers while protecting company margins.Follow up consistently on enquiries, quotations and pending decisions.Achieve monthly, quarterly and annual sales targets.4. Market DevelopmentIdentify new applications and industries for Macons Knuckle Boom Cranes.Study competitor products, pricing, specifications and market positioning.Develop a strong customer and prospect database.Identify upcoming infrastructure, construction, logistics and industrial projects.Build relationships with truck dealers, body builders, fleet owners, consultants and other industry stakeholders.5. Existing Customer DevelopmentMaintain strong relationships with existing customers.Generate repeat orders and referrals.Identify opportunities for additional cranes, upgrades and fleet expansion.Collect customer feedback and communicate market requirements to the management and product development team.6. Sales ReportingMaintain accurate records of leads, enquiries, quotations and opportunities.Maintain a healthy sales pipeline.Submit daily/weekly sales reports.Provide regular updates on competitor activity, market trends and customer requirements.CANDIDATE PROFILEWe are looking for someone who is:Highly driven and target-orientedComfortable with extensive field travelStrong in new customer acquisitionConfident in meeting senior decision makersGood at negotiation and closingStrong in follow-upCommercially awareComfortable understanding technical productsWilling to develop a new product market rather than simply manage existing customersPREFERRED EXPERIENCEExperience in one or more of the following industries will be an advantage:Truck-mounted equipmentHydraulic cranesKnuckle boom cranesMobile cranesConstruction equipmentMaterial handling equipment

📌 Sales Engineer - Knuckle Boom Cranes (Borivali)
🏢 Macons Equipments
📍 Borivali

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