Key ResponsibilitiesResearch, write, and edit SEO-optimised blog posts, articles, and landing pages around study abroad topics (university guides, visa processes, test prep, scholarships, etc.)Conduct keyword research and apply on-page SEO best practices (meta titles, descriptions, headers, internal linking, keyword density)Collaborate with the SEO/marketing team to align content with search intent and ranking goalsTrack content performance using tools like Google Search Console, Google Analytics, and SEMrush/Ahrefs, and iterate based on dataWrite compelling website copy, email newsletters, and social media captions as neededRepurpose long-form content into shorter formats for social/emailStay updated on Google algorithm changes and evolving SEO best practicesEnsure all content is plagiarism-free, well-researched, and factually accurateCoordinate with subject matter experts (counselors) to ensure content accuracy on study abroad topics

📌 Web Content Writer (St.Thomas Mount)
🏢 The Chopras
📍 St.Thomas Mount