Why this role exists

Most product marketing functions react to launches. We're building JustCall's PMM function to drive them - shaping how the market understands what we build, why we win, and where we're headed before the competition figures it out.

We are looking a Senior Manager of Product Marketing who can sit across the table from a sales leader, a product manager, or a prospect - and walk out with a sharper narrative, a tighter battlecard, and a GTM motion that converts faster because the message finally lands. Someone who lives at the intersection of market insight and revenue outcome - and treats both as personal accountability.

What you'll actually do
- Own positioning, messaging, and competitive intelligence for JustCall - ensuring every customer touchpoint communicates why we win, not just what we do.
- Build and maintain a structured competitive intelligence system - alerts, battlecards, market tracking frameworks - that keeps Sales and Product ahead of the market.




- Drive GTM launches end to end - from market narrative to sales enablement to adoption tracking - in close partnership with Product, Sales, and Growth.
- Partner directly with Sales in outbound and enterprise motions - shaping customer conversations, win-loss narratives, and objection handling through sharp positioning.
- Connect PMM initiatives to pipeline generation, win rates, feature adoption, and revenue outcomes - not just launch metrics.
- Simplify complex product and AI capabilities into compelling customer narratives that resonate across buyer personas and sales stages.
- Drive adoption, expansion, and retention initiatives alongside Product, Growth, and CS - treating the full customer lifecycle as PMM territory.
- Build scalable PMM playbooks, launch frameworks, and sales enablement processes that improve with every cycle.

What we're looking for
- 7-12 years across Product Marketing, GTM Strategy, Growth, or related SaaS functions.
- Solid experience working closely with Sales

📌 Senior Manager, Product Marketing (Bengaluru)
🏢 Saas Labs
📍 Bengaluru