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Job Overview
As a member of the Automotive Sector - Performance Materials Value Driver, the Product Marketing Analyst will oversee Recent Product launches and repromotion programs across the entire customer ecosystem – from strategy, to execution, to reporting – driving prospect engagements, customer acquisition, and revenue generation.
Reporting to the Sr Manager, Global Marketing – Performance Materials, the ideal candidate will ensure marketing projects are completed on-time, within allocated budget, meeting all defined KPIs, and with documentation that is in-line with TE standards and procedures. He or she will also build reports that communicate strategic plans, content and successes of marketing activities.
To be successful in this role, the Product Marketing Analyst will need to build broad-based, strategic relationships, inspiring the confidence and trust of various key members of our Performance Materials business.
He or she will also interact with other segment marketers across TE, sales teams, and other business functions, and outside agencies.
Roles and Responsibilities
Key Responsibilities:
Lead the planning and execution of our new product roadmap and legacy product promotions by leading marketing programs that support a variety of global stakeholders across multiple businesses, balancing multiple concurrent assignments with shifting priorities across a shared resource pool in a fast-paced and high-volume environment.
• Create effective product promotion campaigns by working with internal and external creative resources to develop content that results in lead generation and product sales to support both high impact product launches and drive incremental revenue for our legacy portfolio.
• Develop strong product messaging and positioning that focuses on key product and/or TE differentiators to tell a
📌 Analyst Product Marketing III (India)
🏢 TE Connectivity
📍 India
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