Location: Mumbai

Team: Performance Marketing, D2C, E-commerce, CRM/Retention, Key Account Management (KAMs)

Reports to: CEO & CMO

Role Purpose

We are seeking a high-ownership Digital Revenue Lead / Senior Manager to drive end-to-end digital revenue across our D2C platform, e-commerce marketplaces, and performance marketing channels. This role is critical to scaling our skincare brand and building a predictable, high-performing growth engine.

You will work closely with the CMO to create a powerful brand × growth loop—while taking full ownership of daily revenue-driving execution. The ideal candidate brings robust analytical rigor, forecasting excellence, structured thinking, and leadership maturity.

Key Responsibilities

1. D2C Revenue Ownership

* Own the complete D2C revenue P&L; and monthly sales targets.

* Manage the full funnel: traffic → conversion → retention.

* Improve CRO, AOV, repeat rate, subscription adoption and overall funnel efficiency.

* Build monthly D2C revenue plans aligned with marketing and category teams.





* Collaborate closely with brand/content teams for high-converting campaign execution.

2. Performance Marketing Leadership

* Lead paid acquisition across Meta, Google, Affiliates, Programmatic, Influencer amplification.

* Scale efficiently with strong CAC, ROAS, MER discipline.

* Build a multi-channel acquisition engine tailored for skincare consumer journeys.

* Guide, mentor, and upskill the internal performance team.

* Plan & run growth experiments (creative tests, landing pages, audience strategies).

3. Marketplace (E-commerce) Ownership

Platforms: Amazon, Nykaa, Myntra, Flipkart, Tira, Blinkit

* Full visibility and ownership of marketplace GMV, contribution margin, visibility and spend efficiency.

* Lead marketplace category planning: pricing, promotions, visibility, event strategy.

* Maintain flawless marketplace hygiene (catalogue health, ratings, reviews, search ranking).

* Manage and guide KAMs to unlock monthly gro

📌 Digital Revenue Lead/ Sr Manager–C, E-Commerce (Mumbai)
🏢 RAS BEAUTY
📍 Mumbai