POSITION SUMMARY:
He/She is responsible for the profitable growth of Auto After market segment in Power Transmission business side of the company. He/She will be instrumental in increasing the share of wallet with existing customers and win new customers in new end markets.

ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Analyze the white spaces in the PV/ Car, CV & 2W for appointment of distributors or channel partners.
- Formulate & design a trade/ sales policy to govern the AR business with clear focus on achievement of plans/ budget & outlining the benefits to enhance the sales & output.
- Collaborate with the sales team to increase market share in the top 10 states as per VIO/ potential.
- Implement marketing activities to generate demand across the secondary & tertiary channels.
- Prepare activity calendar - monthly/ quarterly/ half-early/ annual to conduct retailer, mechanic meets, participation in auto shows, trade fairs to gain brand visibility & demand for Gates products.
- Develop GTM strategies to establish recent products in collaboration with product marketing.




- To nurture new distributors & analyze the SOB with support on marketing activities.
- To find avenues in the online business of Amazon, ONDC, Flipkart, Boodmo, etc.
- Lead business of institutional channel sales like - STU's & large fleet operators.
- Directly monitor the productivity & KPI's of MSR's & collaborate with HR for appointment of new MSR's.
- Lead training activity for ASM's, MSR's, DSR's on the products & soft skills with clear focus on the knowledge sharing & enhancing productivity.
- Lead implementation of loyalty program on enrolment of mechanics & execution as per SoW.
- Lead implementation of DMS by engaging & training the distributors to operate for all the sales operational needs/ requirement.
- Analyze the Recibo/ sales app reports & to put clear discipline in using the platform as per business needs.
- Determine annual plans by forecasting and developing annual sales quotas custom

📌 Distributor Development Manager-AR (Chennai)
🏢 Gates
📍 Chennai