Senior Visual & Brand Designer
Join our rapidly growing AI startup as a Senior Visual & Brand Designer and own the entire brand experience — from the first touchpoint a customer ever sees to every surface they encounter afterward. This role is for an exceptional designer who can pair brand storytelling and strategic visual thinking with hands-on, ship-it-yourself execution. You'll work directly with founders to define brand strategy and produce high-quality work independently across web, marketing, and content.
Plotline is backed by Elevation Capital and supports customers like Dream11, Upstox, Zepto etc.
Why This Role Matters
- Shape the visual identity of a fast-growing AI platform
- Work directly with founders to define brand strategy across every customer touchpoint
- Build a brand system and design processes that scale with our high-growth trajectory
We're seeking a rare combination of brand storytelling, strategic visual thinking, hands-on execution, and entrepreneurial drive to elevate our design craft.
About This Role
Key challenges you'll solve:
- Design Velocity — Shipping high-quality brand and visual work independently, without external agencies or dependencies
- Brand Consistency — Establishing and maintaining a cohesive identity across every customer touchpoint, from website to sales collateral to events
This is an chance to have outsized impact on how the company is perceived while building expertise in brand design for AI at a scaling startup.
Outcomes Expected
- Q1 Objectives: Evolve and codify the brand identity, and ship a refreshed marketing website and core sales collateral
- Year 1 Objectives: Establish a scalable brand system and processes that enable faster, consistent output, and measurably elevate brand positioning across all surfaces
Responsibilities
Brand & Visual Identity
- Visual Identity Ownership — Evolve and maintain brand guidelines, ensuring consistent application across all touchpoints
- Brand System — Build and maintain a