About the Role:

We are looking for a energetic and driven marketer who thrives on creativity, strategy, and execution. As a Process Lead / Assistant Manager – Brand & Marketing, you’ll be at the forefront of shaping our brand narrative, driving memorable campaigns, and building organic growth engines. If you love writing sharp copies, brainstorming viral-worthy content, and bringing brand stories to life – this role is tailor-made for you

Key Responsibilities:
Copywriting & Content Development
- Write high-impact ad copies, emailers, website content, social media posts, and marketing scripts.
- Develop creative scripts for video ads, branded content, and influencer-led pieces.
- Translate brand messaging into compelling and engaging narratives across platforms.

Brand & Campaign Management
- Ideate, plan, and execute 360° brand campaigns that drive awareness, engagement, and growth.
- Collaborate with internal teams, designers, video editors, and external agencies for end-to-end campaign delivery.
- Monitor campaign performance and derive insights to improve future executions.





Social Media & Content Strategy
- Own the social media calendar and ensure content aligns with brand tonality and business goals.
- Spot trends, engage with communities, and ensure consistent brand presence across platforms.
- Oversee short-form video content creation for platforms like Instagram Reels, YouTube Shorts, etc.

Creative & Visual Communication
- Work closely with graphic designers to ensure visuals elevate the messaging.
- Have a good eye for design, layout, and brand consistency across all collaterals.

Organic Growth & Brand Building
- Develop and scale organic acquisition channels like content marketing, social media, UGC campaigns, and influencer engagement.
- Explore partnerships, community-led initiatives, and growth hacks that build brand salience without burning the budget.

What We’re Looking For:
- 2–6 years of experience in brand marketing, content creation, or campaig

📌 Process Lead- Brand (Gurugram)
🏢 Pouring Pounds India.
📍 Gurugram