We are seeking a dynamic and
results-driven Business Development Manager – Ranges - Marketing to lead and expand our EW portfolio in both domestic and international defence
markets. The candidate will be responsible for identifying, shaping, and
securing business opportunities for a wide range of EW systems, including
ELINT/SIGINT/COMINT sensors, jammers, counter-UAS solutions, and EW training
systems. This role requires a strategic thinker with solid technical
understanding, market insight, and a proven track record in defence business
development.

Requirements
1.
Market & Account Strategy
- Develop and execute
go-to-market strategies for the Ranges product line.
- Identify key accounts including
Ministry of Defence (India), DRDO, Indian Armed Forces, and global
primes/integrators.
- Perform competitive analysis
and market research to position products effectively.

2.
Opportunity Shaping
- Engage early in procurement
cycles to shape technical and commercial requirements.
- Build stakeholder relationships
within defence establishments and industry partners.




- Align internal technical
roadmaps with evolving customer needs and defence policies.

3.
Pipeline Management
- Own and manage a robust
business pipeline with clearly defined metrics and milestones.
- Forecast revenue targets,
conversion ratios, and order intake.
- Collaborate with pre-sales and
product teams to align solution capabilities with market opportunities.

4.
Proposal & Bid Leadership
- Lead end-to-end proposal
development and submission process, including pricing strategies, solution
positioning, and technical compliance.
- Coordinate with engineering,
finance, and legal teams to ensure complete, compelling, and compliant bid
submissions.

5.
Customer Engagement
- Cultivate long-term
relationships with senior officials in MoD, Armed Forces, and DRDO.
- Act as a trusted advisor,
presenting capabilities and value propositions at conferences, demos, and
workshops.
- Serve as the voice of the
customer

📌 Business Development Manager (Balanagar)
🏢 Zen Technologies
📍 Balanagar