Social Media Manager
B2B Financial Content & Transcript Library
Delhi | Full time | Mid-Senior Level
About the Role
We are a business intelligence platform offering one of India's most comprehensive libraries of expert interview transcripts, covering sectors, companies, and themes relevant to institutional investors, equity analysts, and asset managers. Our clients include fund houses, research firms, and investment banks that rely on our content to make sharper investment decisions.
We are hiring a Social Media Manager who will own our digital presence across LinkedIn and other B2B channels, building credibility, generating inbound interest, and positioning us as the go-to source for primary research content in the institutional investment community.
This is not a brand-awareness role. It is a revenue-linked content strategy position where your work directly influences how fund managers and analysts discover, evaluate, and subscribe to our platform.
Roles and Responsibilities
LinkedIn & B2B Content Strategy
- Build and execute a LinkedIn content calendar targeting institutional investors, buy-side analysts, and research professionals
- Craft thought leadership posts, data snippets, and industry insights drawn from our transcript library
- Manage and grow our company's LinkedIn page, and support personal branding for founders and senior team members
- Develop content formats that demonstrate product value: expert soundbites, sector trend threads, analyst-relevant data points
Content Creation & Storytelling
- Translate complex financial research themes into compelling, shareable social content without oversimplifying
- Work with internal research and product teams to surface content-worthy insights from our transcript library
- Write copy that speaks the language of portfolio managers and equity research heads
- Produce or coordinate multimedia content (short videos, carousels, infographics) aligned with a financial professional audience
Demand Generation & Lead
📌 Social Media Manager (New Delhi)
🏢 Insight Alpha
📍 New Delhi
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