Job Description:

Job Title/Designation: Senior Executive Product

Employment Type: Full Time, Permanent

Job Description:

Job Title: Manager: Senior Executive Product

Reports to: MD & C.O.O

Required Qualification: MBA in Marketing / Product Management
- Product Strategy & Planning
- Develop product roadmaps aligned with business goals and regional market needs
- Identify market gaps, customer pain points, and new product opportunities
- Coordinate with R&D; for current product development, reformulations, and trials
- Manage product lifecycle including launch, growth, and phase-out
- Market & Competitor Analysis
- Conduct regular market intelligence, competitor benchmarking, and pricing analysis
- Track trends in admixtures, waterproofing, flooring, repair & rehabilitation products
- Gather feedback from sales teams, applicators, contractors, and key customers
- Product Launch & Marketing Support
- Plan and execute product launches, demo programs, and pilot projects
- Develop product literature, technical datasheets, brochures, and presentations




- Support branding initiatives, exhibitions, and technical seminars
- Coordinate with marketing for campaigns and promotional strategies
- Sales Enablement & Training
- Train sales teams, distributors, and applicators on product features & applications
- Provide technical and commercial support during key project discussions
- Assist sales in product selection, pricing strategies, and tender support
- Performance Monitoring
- Track product-wise sales, margins, and market penetration
- Analyze product performance and recommend corrective actions
- Prepare monthly and quarterly product performance reports for management
- Cross-Functional Coordination
- Work closely with Sales, R&D;, QA/QC, SCM, and Manufacturing
- Ensure product compliance with IS codes, ASTM standards, and customer specifications

Key Skills & Competencies
- Strong understanding of construction chemicals (Admixtures, Waterproofing, Flooring, Repair)
- Market r

📌 Senior Executive Product (Surat)
🏢 Aswani Industries
📍 Surat