Position Summary

First Advantage is seeking a sharp, analytically minded Marketing Data Analyst to empower our B2B marketing strategy with data-driven insights. This role will be an integral part of the Marketing Operations & Analytics team, responsible for combining information from all Marketing core systems to enable real-time, data-driven decisions. The primary focus of this position is to lead the data management and reporting capabilities of our CRM, Salesforce.com, and our Marketing Automation Platform, HubSpot.
You will transform raw data into actionable intelligence, with an emphasis on analyzing business and process requirements while also supporting critical data quality initiatives. The role involves significant interaction with Marketing and Sales Leadership, as well as cross-functional Marketing and Operations teams, to define needs, draft specifications, and implement robust reporting solutions. Analysts work in a energetic, fast-paced environment, interfacing directly with internal stakeholders.
This position will play an integral role in the success of the group.



The ideal candidate will have a passion for database marketing, superb attention to detail, strong analytical skills, and the ability to handle multiple tasks simultaneously.

Roles & Responsibilities
- Data Synthesis & Analysis: Extract, combine, and analyze large datasets from multiple sources (Salesforce, HubSpot, web analytics, ad platforms) using SQL to uncover trends, diagnose performance, and measure marketing effectiveness across the B2B funnel.
- CRM & MAP Stewardship: Lead the reporting and data management for Salesforce.com and HubSpot. Ensure data integrity, build foundational dashboards, and serve as the go-to expert for marketing data structure and flow.
- Reporting & Dashboarding: Build, maintain, and automate clear, compelling dashboards and reports to track key B2B metrics (e.g., lead velocity, MQL-to-SQL conversion, campaign attribution, channel ROI, account engagement).
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📌 Marketing Data Analyst (Bengaluru)
🏢 First Advantage
📍 Bengaluru